Lamifil announces the opening of a new sales office for North America. The new office is a new landmark in Lamifil’s growth strategy, increasing its global footprint and focus on the US and Canadian market.
As a global manufacturer of high quality cable and wire products in copper, aluminium and their alloys, Lamifil has been active in the North American market for over a decade. It has built up a reference base in the energy market, serving industry leaders such as South California Edison as well as PacifiCorp and American Electric Power in cooperation with CTC Global. In addition, Lamifl has been supplying products for the railway, aerospace and automotive industry, which have been applied by companies such as Amtrak and General Motors.
Opening an office with local representation and service for North America, will allow Lamifil to serve our customers even better and to expand its activities in this important market. Delivering on its strategic pillar ‘Connecting with our customers’ Lamifil wants to differentiate by providing high added value and quality. That is why Lamifil is aiming at new vertical and geographical markets, including the US and Canada, with innovative and more complex products.
“Connecting with our customers also means being close to them and being able to address their needs swiftly, taking into account local market dynamics and specificities,” says Ines Clenjans, Commercial Director at Lamifil. “Following a thorough market assessment, we have defined a solid potential in North America for our products, with a focus on our high-end overhead conductors.”
Lamifil’s new office is located in Philadelphia, which is centrally located and well connected to both the mainland and other continents. Lamifil is currently hiring a Director of Business Development (DBD), who will head all sales and business development activities in the North American market. The US office is fully supported by Lamifil’s technology, commercial and production divisions from its headquarters and main plant in Belgium.
